/* Original vector identity. No slogan is embedded in navigation/footer assets. */
header .logo{display:flex;gap:13px;align-items:center;flex-shrink:0}header .logo .identity-mark{display:block;flex:none;border-right:1px solid #f0dce5;padding-right:13px}header .logo .identity-mark img{width:55px;height:49px;object-fit:contain}header .logo img.wordmark{width:205px;height:auto}.hero .hero-copy .hero-isotype{width:100px;height:85px;object-fit:contain;margin:0 0 24px}.footer-logo{display:flex!important;align-items:center;gap:20px;width:auto!important;max-width:390px}.footer-logo .identity-mark{display:block;flex:none}.footer-logo .identity-mark img{width:100px;height:90px;object-fit:contain}.footer-logo img.wordmark{width:220px;height:auto}footer>div:first-child{display:flex;align-items:flex-start;padding-top:4px}.expansion-invite{display:flex;align-items:center;gap:35px;background:#fff0f5;margin:35px 5% 55px;padding:32px 40px}.expansion-invite img{width:110px;height:95px;object-fit:contain;flex:none}.expansion-invite h2{font-size:28px;margin:10px 0}.expansion-invite p{font-size:12px;max-width:450px}.expansion-invite .btn{margin-left:auto;flex-shrink:0}.franchises{--brand:#ff6391;--brand-deep:#a51f53;--blush:#fff0f5;--rose-line:#efd9e2}.franchises p{line-height:1.85}.expansion-hero{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr);gap:7%;padding:65px 7% 75px;align-items:center;background:linear-gradient(100deg,#fff 15%,#fff5f8 100%)}.project-pill{display:inline-flex;align-items:center;border:1px solid #e2c2d0;background:#fff7fa;border-radius:30px;padding:7px 12px;color:#92254e;font-size:10px;letter-spacing:.07em}.expansion-hero h1{font-size:clamp(36px,4.2vw,62px);letter-spacing:-2.4px;line-height:1.07;margin:28px 0}.expansion-subtitle{font-size:20px;line-height:1.6!important;margin:0 0 22px}.expansion-hero-copy>p:not(.expansion-subtitle){max-width:460px;color:#6c6067;font-size:13px}.expansion-hero-copy>.btn{margin-top:17px}.expansion-hero-copy>small{display:block;max-width:360px;color:#7d6a73;font-size:10px;line-height:1.7;margin-top:18px}.expansion-hero-art{position:relative;padding:0 13% 50px 0;min-width:0}.expansion-hero-art figure{margin:0;position:relative}.expansion-hero-art figure img{width:100%;height:auto;object-fit:cover}.expansion-hero-art figcaption{background:white;font-size:8px;letter-spacing:.12em;padding:12px}.expansion-hero-art .expansion-main-photo{aspect-ratio:3/4;object-position:top}.expansion-brand-seal{position:absolute;z-index:2;right:0;top:18px;background:#fff;width:145px;height:145px;display:flex;align-items:center;justify-content:center;border-radius:50%;box-shadow:0 8px 40px #5d153512;transform:rotate(9deg)}.expansion-brand-seal img{width:105px;height:auto}.expansion-hero-art .expansion-small-photo{width:40%;position:absolute;bottom:0;right:0;border:7px solid white;box-shadow:0 10px 45px #3c25331c}.expansion-small-photo img{aspect-ratio:3/4}.expansion-small-photo figcaption{padding:6px;font-size:7px}.expansion-territory{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:8%;padding-top:85px;padding-bottom:85px}.expansion-territory h2{font-size:35px;line-height:1.18;letter-spacing:-1.2px;margin-top:22px}.expansion-lead{font-size:18px}.radius-note{display:flex;align-items:center;gap:28px;border-top:1px solid var(--rose-line);border-bottom:1px solid var(--rose-line);padding:24px 0;margin:28px 0}.radius-note strong{font-size:30px;letter-spacing:-1px;white-space:nowrap;color:#b32559;font-weight:500}.radius-note span{font-size:11px;color:#6b5f65;line-height:1.8}.territory-conditions{padding-left:18px;color:#6c6067;font-size:12px;line-height:1.9}.territory-conditions li{padding:4px 0}.expansion-benefits{background:#faf7f8}.expansion-benefits .section-head .sub{max-width:330px}.benefits-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:30px 40px;margin-top:38px}.benefits-grid article{padding:22px 0;border-top:1px solid #e4d9df}.benefits-grid article>span{font-size:11px;letter-spacing:.12em;color:#b22f60}.benefits-grid h3{font-size:19px;line-height:1.4;margin:15px 0}.benefits-grid p{font-size:12px;color:#70646b;max-width:330px}.expansion-map-section{padding-top:80px;padding-bottom:75px}.expansion-map-section .section-head .sub{max-width:380px}.map-explorer{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,.8fr);gap:7%;align-items:center;margin-top:35px}.paraguay-map{background:#fff7fa;border:1px solid #f0e2e8;border-radius:3px;padding:20px;min-width:0}.paraguay-map svg{display:block;width:100%;max-height:600px;overflow:visible}.paraguay-map path{fill:#f0dbe4;stroke:#fff;stroke-width:1.6;cursor:pointer;transition:fill .15s;vector-effect:non-scaling-stroke;outline:none}.paraguay-map path:hover{fill:#efa8c0}.paraguay-map path.selected{fill:#dc3977;stroke:#7a2348;stroke-width:1.8}.paraguay-map path:focus-visible{fill:#dc3977;stroke:#201b21;stroke-width:3}.map-attribution{font-size:9px;color:#7c6a73;margin:12px 0 0;line-height:1.6!important}.map-attribution a{text-decoration:underline}.map-panel{min-width:0}.franchises label{display:grid;gap:9px;font-size:12px;min-width:0}.franchises input:not([type=checkbox]),.franchises select,.franchises textarea{width:100%;min-width:0;max-width:100%;padding:12px;border:1px solid #d7cbd1;border-radius:0;background:white;font:inherit;min-height:46px}.map-panel>label{margin:0 0 22px}#territory-detail{padding:24px 0 10px;border-top:1px solid #eddee5}#territory-detail h3{font-size:30px;margin:22px 0 12px}#territory-detail p{font-size:12px;color:#71646c}#territory-detail .btn{margin-top:12px;white-space:normal}.map-legend{display:grid;gap:12px;margin:30px 0;font-size:10px;padding-top:25px;border-top:1px solid #eee0e6}.map-legend strong{font-size:11px;margin-bottom:4px;font-weight:500}.map-legend>span{display:flex;align-items:center;gap:9px}.map-legend i{display:inline-block;width:9px;height:9px;border:1px solid #c0a5b0;border-radius:50%;background:white}.map-legend .evaluation{background:#f0dbe4}.map-legend .interest{background:#ece8ec}.map-legend .reserved,.map-legend .awarded{border-style:dashed}.expansion-profile{display:grid;grid-template-columns:1fr 1.2fr;gap:8%;background:#252127;color:white}.expansion-profile h2{font-size:36px;margin-top:22px}.expansion-profile p:not(.expansion-lead){font-size:12px;color:#d0c2cb}.expansion-profile .eyebrow{color:#ffa8c8}.expansion-application{display:grid;grid-template-columns:minmax(0,.75fr) minmax(0,1.25fr);gap:8%;padding-top:85px;padding-bottom:85px;background:#fff9fb}.application-intro>img{width:105px;height:90px;object-fit:contain;margin-bottom:32px}.application-intro>h2{font-size:38px;line-height:1.12;margin-top:20px;outline:none}.application-intro>p{max-width:350px;font-size:13px;color:#75606b}.application-intro .demo-form-note{border-left:2px solid #cc5282;padding:12px 0 12px 17px;margin:28px 0}.demo-form-note strong{font-size:10px;letter-spacing:.1em;display:block;margin-bottom:10px}.franchise-form .form-grid{gap:24px}.franchise-form>label{margin-top:24px}.franchise-form>.franchise-consent{display:flex;align-items:flex-start;gap:12px;font-size:11px;line-height:1.85;margin:26px 0}.franchise-consent input{width:20px;height:20px;margin:2px 0;flex-shrink:0;accent-color:#bc2c61}.application-privacy{font-size:11px;color:#6a5861;padding:14px 0;border-top:1px solid #ebdce3}.application-privacy summary{cursor:pointer;padding:8px 0;color:#40343c;min-height:44px}.franchise-form>button{margin-top:23px}.application-result{margin-top:26px;background:#fff;border:1px solid #e3c8d4;padding:25px}.application-result h3{font-size:23px}.application-result p{font-size:12px;overflow-wrap:anywhere}.expansion-faq{max-width:1050px;margin:auto;padding-top:70px;padding-bottom:70px}.expansion-faq h2{font-size:36px;margin:20px 0 35px}.expansion-faq details{border-bottom:1px solid #e5dbe0}.expansion-faq summary{font-size:16px;padding:22px 2px;min-height:48px;cursor:pointer}.expansion-faq details p{font-size:13px;max-width:770px;color:#6d5d66;margin:0 0 25px}.expansion-legal{background:#f6edf1;text-align:center;padding-top:30px;padding-bottom:30px}.expansion-legal p{max-width:900px;margin:0 auto;font-size:12px;color:#5c414e}.expansion-legal small{display:block;font-size:10px;margin:15px 0 0;color:#77616c}
@media(max-width:1100px){header .logo img.wordmark{width:180px}header .logo .identity-mark img{width:46px;height:42px}header .logo{gap:10px}header .logo .identity-mark{padding-right:10px}nav{gap:20px}.expansion-hero{padding:45px 5% 65px;gap:5%}.expansion-hero h1{font-size:43px}.expansion-subtitle{font-size:17px}.expansion-brand-seal{width:115px;height:115px}.expansion-brand-seal img{width:83px}.radius-note{flex-wrap:wrap;gap:12px}.expansion-territory h2{font-size:30px}.application-intro>h2{font-size:32px}.expansion-invite{gap:25px;padding:28px}.expansion-invite h2{font-size:25px}.expansion-invite img{width:80px;height:75px}.map-explorer{gap:5%}}
@media(max-width:800px){header .logo img.wordmark{width:155px}header .logo .identity-mark img{width:40px;height:36px}.footer-logo img.wordmark{width:200px}.footer-logo .identity-mark img{width:85px;height:78px}.expansion-invite{flex-wrap:wrap;gap:20px}.expansion-invite .btn{margin-left:100px}.expansion-hero{grid-template-columns:minmax(0,1fr) minmax(0,.9fr);align-items:start}.expansion-hero h1{font-size:36px}.expansion-hero-art{margin-top:20px;padding-right:10%;padding-bottom:40px}.expansion-brand-seal{width:85px;height:85px;top:0}.expansion-brand-seal img{width:62px}.expansion-territory{gap:5%;padding-top:55px;padding-bottom:55px}.expansion-territory h2{font-size:27px}.expansion-lead{font-size:16px}.benefits-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:25px}.map-explorer{grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:5%}.paraguay-map{padding:10px}.expansion-profile{gap:5%}.expansion-profile h2{font-size:28px}.expansion-application{grid-template-columns:1fr;gap:40px;padding-top:55px;padding-bottom:55px}.application-intro>p{max-width:600px}.application-intro>img{width:90px;height:80px;margin-bottom:20px}.franchise-form .form-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:580px){header .logo{gap:8px}header .logo .identity-mark{padding-right:8px}header .logo .identity-mark img{width:32px;height:31px}header .logo img.wordmark{width:129px}.hero .hero-copy .hero-isotype{width:78px;height:67px;margin:0 0 18px}.footer-logo{gap:18px}.footer-logo img.wordmark{width:190px}.footer-logo .identity-mark img{width:85px;height:77px}.expansion-invite{margin:30px 5% 35px;padding:25px;gap:18px;display:grid;grid-template-columns:60px minmax(0,1fr)}.expansion-invite img{width:60px;height:54px}.expansion-invite h2{font-size:21px;margin:8px 0}.expansion-invite p{font-size:11px}.expansion-invite .btn{grid-column:1/-1;margin:0;justify-self:start}.expansion-hero{grid-template-columns:1fr;padding:35px 5% 45px;gap:30px}.expansion-hero h1{font-size:38px;letter-spacing:-1.8px;margin:24px 0}.expansion-subtitle{font-size:18px;max-width:340px}.expansion-hero-copy>p:not(.expansion-subtitle){font-size:12px}.expansion-hero-art{margin:0 0 0 5%;padding-right:18%;padding-bottom:45px}.expansion-hero-art .expansion-main-photo{max-height:360px;object-fit:cover}.expansion-brand-seal{width:100px;height:100px;top:15px;right:0}.expansion-brand-seal img{width:75px}.expansion-hero-art .expansion-small-photo{width:37%;bottom:0;right:0}.expansion-territory{grid-template-columns:1fr;gap:18px;padding-top:45px;padding-bottom:45px}.expansion-territory h2{font-size:29px;margin-bottom:5px}.expansion-lead{font-size:16px}.radius-note{padding:20px 0}.radius-note strong{font-size:29px}.benefits-grid{gap:18px}.benefits-grid h3{font-size:16px}.benefits-grid p{font-size:11px}.expansion-benefits .section-head,.expansion-map-section .section-head{display:block}.expansion-benefits .section-head .sub,.expansion-map-section .section-head .sub{max-width:none;margin-top:18px}.expansion-map-section{padding-top:45px;padding-bottom:45px}.map-explorer{grid-template-columns:minmax(0,1fr);gap:30px}.paraguay-map{padding:12px}.paraguay-map svg{max-height:430px}.map-panel .btn{font-size:11px}.expansion-profile{grid-template-columns:1fr;gap:15px}.expansion-profile h2{font-size:30px;margin-top:18px}.expansion-application{padding-top:45px;padding-bottom:45px;gap:35px}.application-intro>h2{font-size:33px}.franchise-form .form-grid{grid-template-columns:1fr;gap:21px}.franchise-form>button{width:100%}.franchise-consent span{min-width:0}.expansion-faq{padding-top:45px;padding-bottom:45px}.expansion-faq h2{font-size:30px;margin-bottom:22px}.expansion-faq summary{font-size:14px;padding:19px 0}.expansion-legal{padding-top:25px;padding-bottom:25px}}
@media(prefers-reduced-motion:reduce){.paraguay-map path{transition:none}html{scroll-behavior:auto}}
@media print{.expansion-invite{display:none}}

.franchise-form>.franchise-consent{flex-direction:row}.franchise-consent input{min-height:20px;flex:0 0 20px}

/* Phase 5B: conceptual store design, scoped to franchises. */
.store-concept{background:#fff9fb;padding-top:70px;padding-bottom:70px}.store-concept-heading{display:grid;grid-template-columns:1.2fr 1fr;gap:8%;align-items:end;margin-bottom:32px}.store-concept h2{font-size:clamp(30px,3.6vw,49px);line-height:1.12;letter-spacing:-1.5px;margin:18px 0 0}.store-concept-heading>p{font-size:14px;color:#705e67;margin:0}.store-concept-board{margin:0}.store-concept-board a{display:block}.store-concept-board img{display:block;width:100%;height:auto}.store-concept-board figcaption{font-size:10px;color:#75636d;padding:13px 0;line-height:1.7}.store-concept-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:32px;margin:27px 0 40px}.store-concept-grid article{border-top:1px solid #e9cbd7;padding-top:20px}.store-concept-grid article>span{font-size:10px;color:#a12c55;letter-spacing:.05em}.store-concept h3{font-size:22px;line-height:1.3;margin:14px 0}.store-concept-grid p,.store-concept-system p,.store-phase-scope p{font-size:12px;color:#6c5963}.store-concept-system{display:grid;grid-template-columns:1.1fr 1fr;gap:8%;padding:30px;background:white;border:1px solid #efdae3}.store-swatches{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px;margin-top:24px}.store-swatches span{font-size:11px}.store-swatches i{display:block;height:36px;margin-bottom:9px;border:1px solid #eedce2}.store-swatches b{display:block;font-size:9px;font-weight:400;margin-top:5px;color:#78636d}.store-concept-system>div:last-child{display:flex;gap:24px;align-items:center}.store-concept-system img{width:100px;height:auto;flex:none}.store-phase-scope{margin-top:35px;max-width:900px}.store-phase-scope small{display:block;font-size:10px;line-height:1.8;color:#7b5e6c}.store-concept a:focus-visible{outline:3px solid #a51f53;outline-offset:4px}
@media(max-width:800px){.store-concept-heading{grid-template-columns:1fr;gap:24px}.store-concept-system{grid-template-columns:1fr;gap:25px}.store-concept-grid{gap:20px}.store-concept h3{font-size:19px}}
@media(max-width:580px){.store-concept{padding-top:45px;padding-bottom:45px}.store-concept-grid{grid-template-columns:1fr;gap:10px}.store-concept-board{overflow-x:auto}.store-concept-board img{min-width:760px}.store-concept-board figcaption{min-width:0;position:sticky;left:0}.store-concept-system{padding:22px}.store-concept-system>div:last-child{align-items:flex-start;gap:18px}.store-concept-system img{width:75px}.store-concept-heading>p{font-size:12px}}